The Founder

(USA 2016)

Ray Kroc’s name is synonymous with McDonald’s, the ubiquitous fast food institution that hasn’t needed an introduction for the entire time I’ve been alive. It seems strange that I’ve never known much about him even after living in Chicago for almost 20 years—at least, not until The Founder. Then again, maybe I still don’t.

Kroc (Michael Keaton) is a middle aged traveling salesman who hocks milkshake mixers to restaurants, mainly drive-ins and diners, in the 1950s. Based in Chicago, he has a nice enough home in suburban Arlington Heights, a supportive if not ambitious wife, Ethel (Laura Dern), and the means to afford a country club membership. Nonetheless, Kroc is neither wildly successful nor affluent. He isn’t setting the world on fire selling milkshake mixers, and his business ideas never seem to pan out. He doesn’t fit in with the WASPy professionals Ethel gravitates toward. Being the entrepreneur he is, he yearns for more.

While making cold calls in Missouri, Kroc gets a big order for mixers from San Bernardino, California. He drives out there and finds McDonald’s, an idyllic burger joint owned and operated by two brothers, affable Mac (John Carroll Lynch) and crusty Dick (Nick Offerman). Shiny and clean, the place is a welcoming sight. Mac shows Kroc the kitchen: it’s an intricate and super-efficient assembly line that delivers consistenly appetizing product in minutes. Disposable packaging means customers can take their food with them and eat it wherever they want, keeping the line moving while eliminating the need for clean up (not to mention dishes). Employees work together as a team. The customer service is flawlessly friendly. Dick explains that high-quality food and fast service are the hallmarks of McDonald’s. The brothers have hit something with their formula: the place is slammed with a customer base that overwhelmingly consists of middle class families. Kroc wants to franchise McDonald’s, something the brothers tried before but it didn’t work.

The Founder focuses less on Kroc’s personal life and more on the many problems he overcomes in executing his ambitious plan to make McDonald’s and its Golden Arches a symbol of America that seemlessly fits, as he puts it at one point, right in with the Stars and Stripes and crosses on churches. There’s a lot of dry stuff dealing with the nuts and bolts of business here—business models, contract negotiations, marketing, quality control, real estate, financing, trademarks, cutting costs, and of course double crossing. It’s a timely film—I can’t think of a more fitting movie to see on this particular Inauguration Day: one of the promotional posters for The Founder calls Kroc a rule breaker, a risk taker, and a game changer, and for better or worse that’s what he turned out to be. Michael Keaton is perfect for this role, playing Kroc as a ruthlessly driven goofball who has no good ideas of his own but certainly knows how to capitalize on those of others. American history is rich in such characters.

That said, I must admit that I have no idea how much of this story is accurate—not that I was compelled to find out on my own. The Founder doesn’t make me care. Pieces of the story seem to be missing. Robert Siegel’s script isn’t exactly objective—it borders on propaganda, especially when he overemphasizes the simplicity of the McDonald brothers. John Lee Hancock is a capable director, but he’s so ambiguous about his subject that he doesn’t say what he makes of him. I’m not sure he knows. His treatment lacks a certain nuance the material demands that could’ve made The Founder a lot more than it is. It’s not a terrible film, but I had higher expectations.

Also starring B.J. Novak, Linda Cardellini, Patrick Wilson, Justin Randell Brooke

Produced by FilmNation Entertainment, The Combine, Faliro House Productions S.A.

Distributed by The Weinstein Company

115 minutes
Rated PG-13

(ArcLight) C

http://thefounderfilm.com

Spotlight

(USA 2015)

The Roman Catholic Church sex abuse scandal of the early millennium shocked even far fallen Catholics like me. I remember the skeeves I got when I heard that one of the priests from my old parish was “involved”– and some of his accusers purpordedly were former classmates of mine. And it all came to light while we were still reeling from 9/11. O tempora o mores!

Sticking to a period of about eight months with a methodical, deliberate pace that slowly bubbles to a boil, Spotlight tells all the twists, turns, obstacles, and setbacks The Boston Globe’s special investigations team faced in exposing the systemic coverup within the Boston Diocese, executed by Cardinal Law (Len Cariou). No one believed it at first– not even The Globe, which as we learn had information years before. Spotlight grabs you from the get-go and locks you in, letting bits and pieces of evidence mount. The setup is what you’d expect from a film about investigative reporting.

Spotlight is an actors’ movie: drab, colorless sets and straightforward camera work let the ensemble cast work the drama. So, what about the actors? Not a single bad performance here. Michael Keaton, Liev Schreiver, Mark Ruffalo, and Stanley Tucci particularly shine. It’s nice to see Billy Cudrup again. Jimmy LeBlanc (Patrick) is a small but wrenching role, and I swore he was a brother of Chris Evans (he’s not). Rachel McAdams and Brian d’arcy James both work their roles, but their characters are superfluous. John Slattery is amusing, as usual; but his character is essentially Roger Sterling from Mad Men. Minor flaws aside, I see some definite Oscar potential here.

Side note: this was my first visit to the brand new ArcLight Cinema at New City. Not bad, though I need to see another film there to decide whether I like it.

(ArcLight) B+

http://spotlightthefilm.com